Throughout the history, gold has been recognized for its luxurious and beautifying properties. In ancient Rome, gold salves were used for the treatment of a variety of skin problems. In ancient Chinese medicine gold was a key to youth. These gold facials are also being touted as being based on the ancient Indian healing art of Ayurveda and are said to firm the skin, give it a glow and reduce wrinkles.
Within the deep cellular levels, gold is well reputed for restoring the lost elasticity properties of the tissues. Gold slows down collagen depletion and the breakdown of elastin to prevent sagging skin. It stimulates cellular growth of the basal layer to regenerate healthy, firm skin cells and provide a tightening effect.
A higher amount of blood is brought in the area under the action of gold, speeding up cellular processes and activating regeneration. Furthermore, gold action is closely connected with the electrons present in the cells that are sensitive to electric charges; these ions will become active under the influence of it and recreate broken cellular connections. That way the appearance of fine lines and wrinkles is diminished with each treatment.